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Archive for the ‘Business & Branding’ Category

8 Questions To Ask Every Real Estate Agent When Looking To Sell Your Home

Tuesday, August 21st, 2018

The chances of you knowing the house selling process are likely pretty slim, so you will need some extra help in negotiating contracts and answer queries you have along the way. If you are new to this process, an expert REALTOR® is just what you need to assist you in the process. Here are a few questions you can ask a real estate agent while putting up your house before sale.

1. Given my house’s state and location, what do you think is the best price I can get for it?

While selling your house, ask the realtor to provide you with an analysis of your house’s condition and any upgrades that it might require. You will need more than just dollar-per-square conditions. Ask the agent to provide you with a CMA (Comparative Market Analysis).

2. How long will it take to sell my house?

Based on the local market, agents can only provide you with a rough estimate of what they might expect to get out for it. Based on the sale price of your house, they will tell you how soon you will find buyers.

3. Are there any improvements we can make that might help us sell sooner and for a lot more money?

Spending a small amount of money to make a few home improvements will eventually help you get a higher price for the property. For example, if the walls in your bedroom are painted in a dull colour, you might want to spruce them up by adding a few coats of paint.

4. Are you a full time or part- time real estate agent?

You should consider an agent who is working full-time, this will make him/her a lot more accessible.

Sonia’s work ethic is tremendous as she is committed to serving her clients 7 days a week whether they are buying, selling and/or need a mortgage. Her ultimate goal is to make her clients happy!

5. For how long have you been in real estate?

You should consider an agent who has experience of over 4 years. If not, you should request that another team member be present who can help and provide some guidance.

6. How many houses do you currently have listed for sale?

An agent who is familiar with the neighbourhood will prove to be much better. Even though they might be handling various other clients, the busier the agent the better they are.

Just take a drive through Sherwood Park and Edmonton and you’ll see Sonia’s FOR SALE signs everywhere.

7. How many of the houses that you sold in the past 12 months were in my price range?

You want someone who has the knowledge and experience selling high-end homes, an agent who has sold starter homes or condos might not be the right way to go.

8. What will the overall marketing strategy for my house consist of?

Marketing a house doesn’t just mean a sign on the front yard or a listing on a site. Photographs help a lot in such instances, especially good ones. The agent typically pays for the photography sessions; sometimes they click images themselves. The more images posted online, the higher the attention your property would get.

When you list your home with Sonia Tarabay, you are guaranteed to receive her 5 Star Service. Sonia’s clients are #1. Through Sonia’s aggressive negotiation and marketing skills, your Sherwood Park home will sell faster, and for top dollar!

Selling your house is never an easy task, however by hiring a realtor to help you out can save you a lot of stress and time. Asking these questions is a good way of covering your bases while making such a major investment. If you are selling your Sherwood Park, you will need the assistance of a real estate agent who has a wealth of expertise selling homes in Sherwood Park.

Don’t leave anything on the table: Sell it with Sonia to get the right price, the right marketing strategy, and the 5 Star Service you want.

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Sherwood Park Sales Success

Monday, March 20th, 2017

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There is nothing I want more than to see a smile on my client’s face. Those happy moments when their house sells or they find their perfect new home are the moments I crave every day.

At the same time, I’ve grown to be great friends with many of the people from our Sherwood Park community who started off as clients. Unfortunately, in this business, you have to say goodbye to many of those friends who you’ve grown to know over the years. This just happened to me, as longtime clients were moving out of the province.

As sad as it is to see them go, I take pride in the fact they are leaving Sherwood Park with big smiles on their faces. Their home sold in less than a week and for $8,000 more than the asking price! It was a pleasure to be able to help them and I look forward to helping so many more wonderful people in Sherwood Park!

Warm regards,
Sonia

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Get a Tiger on your side!

Tuesday, January 17th, 2017

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When it comes to selling or buying Sherwood Park real estate, you want a TIGER on your side! As Sherwood Park’s Real Estate Tiger, I work extremely hard for my clients ensuring they obtain the best results.

If you live in Sherwood Park, you’ve probably seen me driving in my exotically wrapped Soniamobile and have likely spotted my bus benches and sold signs around town. I love my business and I especially LOVE helping my clients!

I’m proud to have lived in the Sherwood Park community for many years, so it’s quite natural for me to educate my clients on the various neighbourhoods, schools, parks, and other wonderful amenities Sherwood Park offers. We have grown so much as a community over these past few years, and there are so many benefits to living here. There is a strong sense of community with strong family values in Sherwood Park. It’s a huge part of why I love living and working here.

One of the biggest ways I help my clients is by the implementation of my aggressive marketing plan which has been proven to sell homes for top dollar in the least amount of time with very little effort on my clients’ part. Most of my listings have sold for more than 99% of list price!

I believe it’s my commitment to service and my negotiation skills that set me apart from others in my industry. Those skills, paired with my passion for the work is why my business has grown. I love my clients and I am so very grateful for their ongoing support in choosing me time and time again.

So if you are thinking of selling or buying a Sherwood Park home, call me today and let’s get started! I’m excited to be YOUR Real Estate Tiger!

Warmest regards,

Sonia

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Why They Call Me “Sherwood Park’s Real Estate Tiger”

Friday, April 22nd, 2016

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If I had to choose one reason I love working in real estate, it’s forming relationships with all of my clients. Simply put, they are my #1 priority and there is nothing more satisfying than helping them buy or sell Sherwood Park homes. I know my clients and they know me. More importantly, they trust me, my negotiation skills, knowledge of the Sherwood Park real estate market and my aggressive marketing strategy.

It’s this aggressive approach to marketing that has helped me earn the nickname “Sherwood Park’s Real Estate Tiger” and it’s a nickname I embrace. I picked up the name early in my career and my years of experience only made me a faster and stronger tiger. When my clients first sit down with me, they hire me almost immediately, as they know exactly what I will do for them and the steps I will take to get them optimal results.

My approach for selling homes revolves around providing maximum exposure and outstanding service to my clients. While my strategies differ from other agents, they have been proven to work and work well. I’ve ranked in the top 1% in my RE/MAX Elite Sherwood Park and Edmonton offices of more than 200 agents, and I am consistently ranked as one of the top 100 RE/MAX agents in Western Canada.

So when it comes to buying or selling Sherwood Park real estate, feel free to contact me anytime because you want a TIGER on your side!

Sonia Tarabay

780.707.6015

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Importance of Professional Real Estate Photography

Tuesday, August 26th, 2014

First impressions are everything, and that’s as true in real estate as it is in the rest of life. If you’re selling your home, it’s crucial to think about what the first impression of your home will be because the right one will inevitably generate a ton of showings and may result in multiple offers, while the wrong one… well, a bad impression could leave your home on the market for a lot longer than you’d like.

The first step to a quick, successful home sale is choosing to work with Sonia, and that’s because my first step is to make sure your listing makes that WOW first impression. When I list your home, I want it to shine. I want everyone who looks at it to fall in love with it, book a showing that minute, and drive over the very same day.

Professional Photography: Your Home’s First Impression

Sonia Tarabay and real estate photographer Trevor Boller

A selfie of me and my favourite real estate photographer, Trevor Boller

I’m a top Sherwood Park REALTOR® and know the market inside and out. And while I’m pretty good with a point-­and­-click camera at family events (I take a fantastic selfie), I’m not a professional real estate photographer.

Sure I could take photos of your home and post them, and they’d look ok. They’d be sufficient. But we don’t want merely “sufficient”, we want WOW! If you want to sell your home you hire top tier Sherwood Park REALTOR® Sonia Tarabay. The same logic stands: If I want to take fantastic photography that gets buyers in the door, I hire a top tier real estate photographer! My choice? Trevor Boller, real estate photographer extraordinaire!

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Spot the Sonia-Mobile!

Tuesday, July 8th, 2014

Spotting Sonia just got even easier! On June 26, 2014, I unleashed my new animal, the Sonia-­mobile! She’s fun, fierce, and focused on one of my greatest passions: Sherwood Park real estate!

Sonia Tarabay & the Sonia-mobile, rear viewSonia Tarabay & the Sonia-mobile, side view

Isn’t she purrrrfect? I still get giddy every time I take her for a drive. I just love how the artwork turned out, and how she looks zipping along the roads of Sherwood Park.

When I began my career in real estate, right from the start I knew I wanted to separate myself from my competition with a brand that would get noticed. Since I also love animal prints, I knew I wanted to incorporate them into my marketing. Now, 5 years later, everyone can spot me no matter where I’m at, whether it’s at an open house, a busy trade show, on a sold sign, or – now – driving to a showing!

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